Established in 1994, Dragon Billion (龍億國際有限公司) is a Hong Kong and Macau distributor that specializes in Japanese imports ranging from skincare and slimming products to health supplements and children’s candy.


It made its first major partnerships in 2004 when it signed Kanebo and got them sold in Colourmix and Sasa. Due to the success of Kanebo (later rebranded to Kracie), other brands signed with Dragon Billion from 2012 to 2016 so the company now boasts a portfolio of 15+ brands and over a thousand products.


From 2014 onwards, other retail channels opened up as well, until pretty much every major chain store in Hong Kong was selling its products by 2019.


Dragon Billion has its own highly successful online platform at db-being.com since 2014.

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